Preparing your online business for the holiday period - First published 12 September 2022
12 September 2022 Preparing your online business for the holiday period The holiday period is upon us. With Christmas just around the corner, now is an excellent time to ensure the business is ready for this busy season. Here are some things you can do to prepare: Analyse the past When preparing your online business for the holiday period, it's essential to look back at the past. Reviewing your sales data from previous years will help you understand what worked and what didn't, as well as any trends in your data. You can also look at competitors' data to see if there are any trends may. For example, if one competitor was particularly busy during a specific time of year, it might be worth putting more effort into marketing your products during that period. Know your best-selling products and offers You're going to have to be prepared for the holiday rush. If you don't know your best-selling products and offers, you won't be able to prepare accordingly. However, i...